For a small software company that sells try-before-you-buy software the download page is the most important page of the site, the whole purpose of the web site is to get potential customers to download the software.
Earlier this week I started a little split testing experiment (using Google Website Optimizer) to test some change to the AdWords landing page, while setting up this experiment I accidently broke the download page.
If you tried to download yaTimer then it's fixed now.
If you have anything to do with a software company remember to test the download page after every change to the web site.
posted @ Wednesday, February 27, 2008 12:25 PM